The Walt Disney Company as well as all of the other major Hollywood film studios are dying to get a bigger share of the rapidly expanding film market in China. While there are significant differences and challenges involved in making films in China, there are bound to be more co-productions between Hollywood and Chinese film companies and investors.
Disney recently announced that Iron Man 3 will be a co-production with Chinese company DMG Entertainment. The film, taring Robert Downey Jr. and Gwyneth Paltrow will also be shot partly in China. DMG's participation will involve an investment of almost U.S. $100 million in addition to distribution in China.
Here's a short video that discusses some of the challenges faced by American film companies wanting to co-produce films in China.
Disney recently announced that Iron Man 3 will be a co-production with Chinese company DMG Entertainment. The film, taring Robert Downey Jr. and Gwyneth Paltrow will also be shot partly in China. DMG's participation will involve an investment of almost U.S. $100 million in addition to distribution in China.
Here's a short video that discusses some of the challenges faced by American film companies wanting to co-produce films in China.
Its as yet unknown exactly what the China connection to Iron Man 3 will be. Will Robert Downey Jr. start speaking in Mandarin Chinese? Will Gwyneth Paltrow wear a qipao (旗袍; a tight-fitting and usually colorful Chinese dress)? Will there be a stereotypical Fu Manchu style Chinese villain? Or maybe they'll just order out for Chinese food during production.
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